Short Form Video for Musicians (How to make TikTok, Reels, and YouTube Shorts Work For YOU)
It's no secret that short-form video platforms have become the "it" thing for musicians looking to amplify their reach, engage with their fans, and show off their creativity. It's why TikTok, Reels, and even YouTube Shorts have seen such massive success. Embracing...
7 Musicians Killing It On YouTube
YouTube stands out as a vital resource for emerging artists looking to expand their fanbase. It's not solely about uploading music videos, but a full on opportunity for music promotion, enabling you to connect with a broader audience without relying on gatekeepers....
How To Get Your Music On Instagram Stories and Reels
Stories and Reels have become the predominant content consumed on Instagram. It's essential to post regularly on Stories (we recommend a minimum of five times a day) and on Reels at least once a week (more if possible!). Integrating your music helps get more eyes and...
Your Social Media Is Your Story
Social media and music marketing have become inseparable in today's modern music industry. Audiences now demand that you maintain a strong social media presence and still, many musicians still ignore this. I get it, social media can feel difficult, daunting even. It...
7 Reasons Artists Strongly Resist Social Media
With roughly one billion monthly active users, Instagram is still one of the most popular social media platforms in the world. The United States alone, has 180 million users online you can connect with right now, which, can either seem really exciting or really...
9 Critical Music Publicity Tips You Should Know
You have your music, your vision, and you are eager to make that first move in the world of Music Publicity. Congratulations! But before I jump into what you’re here for, the nine critical things you should know about Music Publicity, we need to be sure that you're...
5 Common Misconceptions About Music Publicists
Last year I got a call from a veteran musician. He told me how he did his homework and avoided hiring one firm with a reputation for not delivering strong music blogger results. He thought he'd done his research, and checked all the boxes. He should have been good...
How To Get Fans to Pre Save Your Music on Spotify
You've seen them a million times; your friends sharing them for their favorite bands, the artists you follow asking you to use them and now, it's your turn. It's time to start using a Spotify pre-save and asking your fans to save your music ahead of release. This does...
The Cyber PR Music Podcast: Exploring AI, Art, and the Future of Music
Now that it's fall, I'm ramping up for the second half of my AI Music Marketing Season! In this episode, I sat down with extraordinary visual artist, musician, and metaverse expert Carrie Able, to discuss the fascinating intersection of AI, art, and the future of...
How to Spot Fake Spotify Playlists: A Guide for Indie Musicians
Houston we have a problem! it's Fake Spotify Playlists Playlists. When you think of streaming music, where is the first place your mind goes? Spotify of course. For most artists, it’s also what you think of when it comes time to consider pitching playlists for your...