Sound Advice TV: The ROI of Social Media
In this episode of Sound Advice TV, Ariel and Jon discuss framing the ROI (Return on Investment) of social media by managing your goals, expectations and approach to a social media marketing or PR campaign. Highlights: Why social media revenue is impossible to know 80...
6 Shocking Reasons Your Facebook Fans Aren’t Engaged [Part 2 of 2]
This article was co-written by Jon Ostrow and Ariel HyattAfter our recent discussion surrounding the major obstacles that are stopping your effective growth on your Facebook fan page, we introduced a new two-part series focused on data relating to Facebook engagement...
6 Shocking Reasons Your Facebook Fans Aren’t Engaged [Part 1 of 2]
This article was co-written by Jon Ostrow and Ariel HyattLast week, we discussed some major obstacles that are stopping your effective growth on your Facebook fan page. Facebook is making it almost impossible for the non-advertiser to create effective engagement, but...
Sound Advice TV – Ariel & Jon Discuss 'The Dreaded 6%'
In this brand new episode of Sound Advice TV, Ariel and Jon discuss two new recent studies about fan engagement and digital revenues, the result of both leads to 6%. Watch above to find out why... Also - the graph from the Bit Torrent study that Ariel references is...
The #1 Reason Why Your Facebook Page Isn’t Growing (And 5 others too)
This article has been updated, please click here if you are not automatically redirected.
Nagivating #SXSW: Advice from the Streets of Austin – RECAP + More
Though our time in Austin has come to an end, we still have a bit more to share... Our final day at SXSW was once again packed with top notch events, showcases and of course people, all the while grabbing nuggets of advice along the way. A special highlight of the day...
Navigating #SXSW: Advice from the Streets of Austin – 8 Friends Chime In
Wow, yesterday was a blast! The day started early as Chris and I headed to the Bumstead showcase at the Canada House, and we kept on full-steam ahead with showcase after showcase, until the wee-hours of the morning. Oh... and did I mention the panel I spoke on? The...
Navigating #SXSW: Advice from the Streets of Austin – Cari Cole
Our first day at SXSW yesterday was intense and amazing. We jumped around from showcase to showcase, seeing some truly amazing sets throughout the day including Cyber PR's very own Common Mama who played one of their 6 sets yesterday at the 311 Club. Before we...
Navigating #SXSW: Advice from the Streets of Austin – Chris Rockett of Music Marketing Classroom
After sitting in JFK Airport for over 5 hours due to weather delays, Chris Hacker and I are finally here at SXSW. Connect with us on Twitter - we'd love to meet up with all of you! Jon: @jon_ostrow Chris: @chrisnhacker In the meantime, we've got another nugget of...
Navigating #SXSW: Advice from the Streets of Austin – Molly King and Madalyn Sklar
Today marks the cross-section between the end of iSXSW (South By Interactive) and the start of SXSW Music. For all of the musicians, bloggers and music industry professionals headed down to Austin today (note: Chris Hacker and I will be joining you this evening!),...
Voted Top 10 Music PR Firm
