Musician’s Guide to Marketing Plans: The Nuts & Bolts Pt. 1
These Musician Marketing Plan posts are the most popular series at Cyber PR Music. In this ever-changing landscape, we consistently see the same issue: A surprisingly vast majority of musicians don’t create long-term marketing plans. Artists skip this vital part of...
Making The Most Of Your Musicians Website
Building a musicians website from scratch can be scary. It takes a lot of time out of our days and if you aren't a creative, you might struggle a little. With your socials in tip-top shape, you might think a website isn't worth your time. However, there are a lot of...
How To Find A Music Mentor
“Alone we can do so little, together we can do so much.” – Helen Keller One key thing I have learned over all my years of attending workshops and conferences and garnering techniques from some of the world’s most successful people is that those people did not get...
The Ultimate Guide to Music Publicity Excerpt How to Find, Research, & Hire a Music Publicist
My team and I speak to a lot of musicians who want to hire a music publicist. Suffice to say, we've seen (and heard!) a few wild stories from the artists we work with and from our time in the music industry. One thing has never been more clear, and that is that when...
Musicians Guide To Using Hashtags On Social Media
When creating and posting content on social media, what are the chances of you choosing the right hashtags? They're probably higher than you think, which is a good thing because hashtags actually are just as important as everyone says. But using them correctly? That's...
Social Media Tuneup: New And Improved For You
I have a little ebook that many artists who buy it love... Social Media Tuneup. I've had a deep love-hate relationship with the fact that I was an early pied piper leading artists to social media. Only to discover years later how detrimental it is to our collective...
Maximizing Music Marketing with ChatGPT & AI
Episode 4: Maximizing Music Marketing with ChatGPT & AI with John Oszajca On this episode of The Cyber PR Music Podcast, Ariel chats with an old friend and colleague, John Oszajca, a musician and digital marketer, and he shares his insights into using AI language...
Inside Our Social Media Campaigns For Musicians
Do you have a cohesive social media campaign planned or do you feel like your pants are on fire whenever you need to post? I understand! It's a lot of work to keep your online presence fresh and engaging - especially if you're also trying to create music...
How To Grow Your Fanbase Beyond Social Media
As modern technology advances, more artists and fans become reliant on the digital realm. Social media becomes the central ground. This triggers a domino effect: one artist starts a trend, and the rest follow behind as they fall into the oversaturated crowd. Due to...
10 Tips For Music Promotion This Summer
It's summertime once again! One of the biggest mistakes many artists make is frantically trying to amass more potential fans while not paying enough attention to the ones they already have. Followers aren’t things you collect, store away, and never tend to again. You...