Your online presence starts with your website. Social sites may come and go, but your website is your home base online. Your site is where you establish your brand and your signature story as well as build your SEO. This is why it is crucial to have an effective...
Branding Yourself Is Not Selling Into Some Gimmick I remember the first time that a business coach-type told me that I needed to pay more attention to my branding…I had no idea what she was talking about. I thought that brands were for companies, make sure that they...
This is a guest post by New York City singer Samantha Echo on effective music branding which was the main takeaway she experienced from attending a conference Ariel hosted. The best nugget she reveals to us is even in you are an introvert and you don’t like...
