Understanding the Ins and Outs of Spotify There are some pretty depressing stats about who gets the lions share of plays on the platform and unsurprisingly its major label artists – in a must-read article in Variety called Eight Takeaways From Spotify’s Public...
How To Get On Spotify Playlists In the last installment of this series, we learned about Spotify insights. In this part, we will be discussing the ins and outs of Spotify playlists! The More Followers the Merrier: The more followers you have, the more likely playlist...
One part of creating a successful business (which you need to do as an artist) is identifying your target market and within that, your ideal customer. This is the archetype you should direct your brand, your messaging, and your social posts towards. Don’t get caught...
If you have been following all 9 parts of Social Media House you may have noticed that I talk about Newsletters in every single one of them. This is because newsletters are the most important part of your online strategy. While social media is key for attracting your...
Your online presence starts with your website. Social sites may come and go, but your website is your home base online. Your site is where you establish your brand and your signature story as well as build your SEO. This is why it is crucial to have an effective...
Welcome to a whole new year. I trust you are getting back into the swing of things and beginning to think about creating something amazing… Yes? I’m here to help! I just posted a new 11 part video series, called Social Media Tuneup! I...
