The Musician’s Guide to Music Conferences

The Musician’s Guide to Music Conferences

Thinking about taking your music career to the next level? Well, one of the best moves you can make is to step out from behind your screen and step into the vibrant world of music conferences. These gatherings aren’t just about schmoozing or handing out business...
Crowdfunding Tips for Musicians

Crowdfunding Tips for Musicians

Every great endeavor starts with a strong foundation. Crowdfunding is no different. In fact, it requires so much preparation that I wrote a whole book about crowdfunding called CROWDSTART. You can download a free chapter here if you’d like, and read on for some...
9 Steps To Building Music Superfans

9 Steps To Building Music Superfans

Superfans in the new buzzword of the year.  This is amusing to me because I have focused on superfans for the last 2 decades and I’m struck by the fact that even though it is necessary to keep learning new strategies, apps, and platforms, the basics of human...
8 Simple Steps to Formatting a Proper Press Release

8 Simple Steps to Formatting a Proper Press Release

Here at Cyber PR, musicians frequently call and ask me to write and blast a press release. The strongest reason to write a press release is for a particular event (like a show, a benefit, or a special occasion) OR for a very niche market (a “genre” of music is not a...

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