Cyber PR is always looking for new ways for artists and musicians to get involved with their fans. Patreon is one of the more creative ways to increase engagement and follower-ship for any new and beginning or experienced artist. To help you get an idea of how to use...
For years we’ve talked about the downfalls of streaming fraud, the importance of doing your research when it comes to playlisting, and the argument for slow growth in favor of genuine relationships. Now, it’s not just about ethics, it’s about staying out of prison. 18...
Superfans in the new buzzword of the year. This is amusing to me because I have focused on superfans for the last 2 decades and I’m struck by the fact that even though it is necessary to keep learning new strategies, apps, and platforms, the basics of human...
This excerpt is from my best-selling book on crowdfunding, CROWDSTART. This blog post will walk you through what you need to prepare for in generating online PR for your crowdfunding campaign and show how you can quickly garner targeted new media PR which will give...
When was the last time you ran your own DIY PR campaign? If you have to stop and think, it’s probably been too long. I get it—putting together a PR campaign can feel overwhelming sometimes, trying to figure out everything from which single to push first to how to...