Making Money From Your Music: the 7 C’s
To get ahead in this business we all know that being flexible and educatable is key. At this stage of the game, CD sales are barely part of the conversation, and as the rise of streaming continues it can feel discouraging and downright depressing if you are trying to...
5 Challenges to Building a Strong Online Musician Brand
The key to establishing yourself online and within your niche is building a strong musician brand. Unfortunately, this is far easier said than done. The process of designing, building and nurturing a new brand means you have established: Your WHY - the reason you make...
The Musician’s Guide to Getting Out The Vote With HeadCount
This is the 4th installment on entrepreneurial leaders in the music business for Music Industry and Music Business students, so that they can begin to follow their paths and look to them for inspiration. This weeks inspiration comes from a man who inspires me deeply. Why? Because of him and his vision (which was born out of just one frustrating political conversation) there are now 175,000 new registered voters and a network of 8,000 volunteers working to make a difference for the future of our country.
Please meet Andy Bernstein who like so many of us started as a fan…
CROWDSTART – Ariel’s Book is Ready To Help You Crowdfund Your Next Release
CROWDSTART is celebrating an anniversary - and I'm bringing back all the free SWIPE files to commemorate! you can purchase it on Amazon now here! And after you do that head over to the BONUS PAGE and grab your bonuses. OVER 20 TEMPLATES AND CHEAT SHEETS! I've created...
3 Reasons Your Last Music Release Failed
This post is 2 parts and comes from my friend Suz who is also known as The Rock/Star Advocate. Suz is one of my favorite people to collaborate with because her approach is largely about MINDSET and that is what you need to succeed in this insane business. Reason # 1...
The #1 Reason Your Facebook Page Isn’t Growing (And Other Tips)
If you’ve spent any time trying to promote your music on a Facebook Page, I’m sure you’ve noticed something pretty frustrating – it can be incredibly difficult to grow your Page organically. Once upon a time, if you posted your latest music video on your Page (which...
5 Simple Steps to Make More Money at Your Next Show – Guest Post by Madalyn Sklar
You write great songs. You record killer albums. You put on the most kick-ass live show. Yet your merch sales fall flat. Over the years I have discovered… "The best way to make money at your show is by simply asking people to buy." I have spent the last 20+ years...
Social Media Management Campaigns: Cyber PR Case Study
Social Media Management is not everyone's favorite thing. In fact, many artists would rather stab a pen in their eyes than post consistently across social channels. Plus, it is not intuitive to identify and implement a cohesive and attractive Social strategy We...
Utilizing Spotify Game Plan
Spotify has just released a series of videos called "The Game Plan." The Spotify Game Plan was created to help independent artists like you understand how to better utilize this all-powerful platform and the videos are GREAT! We're here (as always) to help you better...
The Musician’s Guide to GDPR
If you haven’t taken appropriate measures to make sure your website & email list are compliant, It’s not too late. What is the GDPR & how does it apply to Musicians & Artists? You’re an artist, and you’re in business on the global internet. For years, or...