One of the main things we encourage our clients to start is their own blogs and to blog regularly. The more regularly you create content for your site the better the odds are of getting visitors, because you create more keywords that people can find you with and...
I’m just back from the mighty ASCAP Expo in Los Angeles where I spoke on a panel, did a book signing and sponsored. I learned so much from the hundreds of artists I spoke to over the 3 days there and I boarded the plane with a whole new perspective on just how...
Topspin made a BIG ANNOUNCEMENT today The best part in the email announcement from Ian Rogers said this: “In fact, where we’ve taken the most criticism is over the lack of ease-of-use of this sprawling platform. It’s true, I’ve pushed the team for a...
I normally write articles and tips for musicians to help them with their online marketing, PR and community building. But there is another topic I feel deeply passionate about: Helping the next generation who want to make it in the music business understand what it...
The ever-elusive Facebook Fan Page. Regardless of what you think about yours, you can’t deny its power: the ‘Suggest to Friends’ link provides an unbelievable opportunity to spread your brand (especially if you persuade your contacts to do the same),...
Artists need help. Do It Yourself (DIY) doesn’t actually mean doing everything alone. No one ever suggested taking the music industry on without the help of at least 1 team member. The majority of artists whom I speak to on a daily basis have additional day...