As you look to the future you may be getting in the mode to set goals for your career. I am always surprised when musicians I work for at Cyber PR®, are frantically trying to reach more and more potential fans without really focusing on the fans that they already...
Last week I went to Nashville to guest lecture at my Cyber PR® Course at Middle Tennessee State University (MTSU). The class has 18 amazing students in it. 17 of them are certain they want to create careers in the Music Industry. I believe that they can. I told...
I’m continuing the Music Marketing Experts FAQs where my favorite gods and goddesses of online marketing and Social Media promotion share with me the questions they get asked the most by musicians. What’s most important as a promotional tool; Facebook, Twitter,...
I asked 5 of my favorite gods and goddesses of online marketing and Social Media promotion to share with me the top questions they get asked the most by musicians. Then I sent them around for all of us to answer. I’m going to kick off this installment with a question...
Have you ever been to a music conference or to a networking event and observed that artist or producer who treats everyone they meet like a “mark?” That’s the same person who is blasting self-promotion on Facebook, I guarantee you. They gun up to you and are...
Being Derek Sivers’ best friend is a blessing. He’s my friend who: Helped me create Cyber PR® In fact the design of the Cyber PR® campaigns and software were his idea. Always cheers me up and talks me through whenever I think that I can’t do something Is the first...