Your online presence starts with your website. Social sites may come and go, but your website is your home base online. Your site is where you establish your brand and your signature story as well as build your SEO. This is why it is crucial to have an effective...
I am well aware that this is not a post about marketing your music, the state of the music business, or Music Publicity. But it is #NationalPieDay! And, since I often preach that you shouldn’t always focus on your music when you are online and you can always be...
Marketing is not a job. Marketing is not something you need to put on your daily to-do list. Marketing is acclimating your audience with the whole vision of your brand. This means anything that can be used to give your fans or, potential fans, a better idea of what...
You’re Going to Want to Create an Account Go to www.tumblr.com and click the Sign Up button and enter the following information. Email – This will be the email that you want your account associated with. I do suggest using an email that you will actively check...
In Their own words: Tumblr is so easy to use that it’s hard to explain. We made it really, really simple for people to make a blog and put whatever they want on it. Stories, photos, GIFs, TV shows, links, quips, dumb jokes, smart jokes, Spotify tracks, mp3s, videos,...
Musicians often smirk or actually laugh out loud when they hear the title of my best-selling book Music Success in 9 Weeks. I know it Takes Longer Than 9 Weeks 🙂 They say things like: “YEAH, it took me 16 YEARS to get here – what will 9 weeks do?” (I’ve heard...